Website

Image Compression

Why image size matters, and how we make it simple

Images make a website feel real. They show your products, your team and work in a way that words alone cannot. But big images can make pages slow. Slow pages lose visitors and cost you sales.

That is why automatic image compression is important. Our service resizes and compresses images for every device so your pages load fast. You keep the look and quality, and we take care of the tech so you can focus on running your business.

How our automatic image compression helps you

Our built-in software removes the technical headache. When you upload an image, the system automatically creates optimised versions and converts to web-friendly formats where it helps.

The automatic software creates up to eight versions of each image, each website visitor gets the smallest file that still looks great on their device (phone, tablet or desktop). This cuts load time for mobile users and improves the whole site experience so you can concentrate on content, customers and growing your business.


What our customers say

Below is just one of the many testimonials from long standing customers that have been happy with our service over the years. We have included other comments throughout our website.

  • Easy to add photos

    “Mark suggested we use WordPress to build the new website and provided us with all the training videos we needed to get us started.

    I particularly liked how easy it was to add photographs to the website. Much easier than the previous CMS software that I had used. There is also a helpful tool with the software that flags your SEO, so you’ll know you are on the right track.”

Get automatic image compression with your new website

Choose one of website packages and benefit from automatic image compression from day one. Save time, reduce costs, and improve search rankings.

Why compress images, a quick comparison

Compressing images saves bandwidth, improves website load speed, and increases the chance a visitor stays on your site. Smaller images load faster on mobile phones especially using older 4G networks, it can reduce additional hosting costs and raise your search engine performance.
In short: faster pages, happier visitors, and better SEO!

Example file size difference

Uncompressed JPEG (2mb)100%
Compressed JPG (0.8mb)40%
WebP/Next-gen formats (0.6mb)30%

The image size of a photo from new mobile phones can now reach 4mb, this would take too much time for visitors on mobile phones stuck on a 4G network. Our automated system compresses and serves multiple images sizes depending on the visitor at that moment.

Our image compression
includes

  • Automatic compression
  • Various formats compressed
  • Ability to revert to your original
  • Google Friendly

Google favours fast, optimised images

Google measures real-world page experience and uses speed metrics when evaluating pages. Smaller, responsive images reduce load times and help key metrics, which Google tracks as part of Core Web Vitals. That means optimised images help your search visibility.

Compressing and serving images in modern formats reduces file size without a visible drop in quality. Google’s tools and audits recommend using next-gen formats, responsive sizes and lazy loading so images do not slow down the page. Using these techniques helps both regular Google search and Google images.


Do videos slow your website?

Video can give visitors a rich experience, but it can also increase load times and use more storage. Large videos can delay page content, make pages slower on mobile. To reduce impact, our system automatically delays video loading until needed.

Video files can be extremely large, especially if a visitor was on a mobile phone using the 4G network. It is very important to be mindful of the size of any video you use and should be factored in when deciding the value of when and where to use a video on your website.

Adding multiple videos should be avoided for most companies, unless having multiple videos on a single page adds value for your visitors. There are techniques to help with this, feel free to discuss when you are providing information when you order your website package.

Supplying the smallest size video will reduce the over download of data to a visitor. Avoid uploading large resolution videos to help optimise the website. Videos are not automatically compressed like images.

Our built-in software will try to delay downloading larger files, so the webpage has a chance to show all the important elements like text, fonts, colours, design and images. As most videos would usually be larger than every other element on a web page.

Keeping to popular movie format extensions will allow your videos to be the most compatible for modern browsers.


FAQs about website image compression

There are many frequently asked questions that businesses put to us about website image compression, below are just a few of the more common ones that we receive. If you have any questions, please contact us and we will be happy to help further.

Automatic image compression is software that shrinks image file sizes and creates multiple optimised versions so each visitor to your website gets the most suitable, fastest file.

If aggressively used it certainly can, but good image compression trims data that is hard to notice and keeps quality visually high for web visitors, our software also enables you to restore the original image if you felt it lost some detail.

You don’t need to edit files manually, upload once and our system creates the right image resolution and supplies visitors with the best one automatically.

Smaller files use less bandwidth and storage, reduce hosting costs and lower bounce rates (visitors leaving your website) directly costing you potential sales.

Image compression makes a huge difference as mobile devices get smaller, faster versions of images so pages load quicker on phones and tablets. With most people viewing the web on mobiles, this is a necessity.

Depending on your business and what your priority is for your website, we can tweak your individual setup to best help your visitors. This is our years of experience helping you on a one-on-one basis. For most websites we serve classic formats when needed and convert to next-gen formats like WebP when it improves speed and compatibility.

Absolutely, when images are optimised and served responsively, they can rank well in regular search and Google Images.

Not at all, the image optimising setup keeps your originals, and compression runs automatically but is reversible. If you need to revert to your original, you can. Please note keeping original copies does take up space, we can clear this if you wanted to remove these and reduce space on your hostplan.

Our system can create up to 8 individual images, each device receives the best option for speed and clarity.

No, because a smaller image will only help a visitor view the image and attached accessible information quicker. Helping screen readers and other accessibility software work for the visitor.

You certainly can from most modern mobile phones, upload any size and our system will resize and compress them automatically for web use. But you will need to login to your website from a laptop or computer with a minimum 15″ screen to be able to edit your website (due to needing the space to see all the control panels and views).

Yes, optimised images reduce load time and improve metrics measured by PageSpeed and Core Web Vitals.

We certainly do, we lazy load non-essential images and delay heavy media so visible content appears quickly.


Sign up today to get automatic image compression built in to every Compass website package.